by Tony Poderis | Jul 14, 1999 | Sponsorship & Underwriting Campaigns |
Sponsorships and underwriting are different labels for basically the same thing: funding donated for the support of a project, program, event, initiative, activity, or even a salary. In general, foundations are identified as underwriters and corporations as sponsors....
by Tony Poderis | Mar 12, 1999 | Campaign Planning, Fundraising Policies & Practices |
Remember those great old movies with Mickey Rooney and Judy Garland? The ones in which the “kids” had a money-raising dilemma that perplexed and perplexed them. All of a sudden Mickey would light up with youthful exuberance and optimism. He’d turn to...
