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Four Basic Nonprofit Website Disasters to Avoid

by David Patterson | Jun 27, 2018 | Community & Communications | 1 comment

So much of fundraising is built upon public perception that it shocks me when an organization ignores the importance of self-presentation on its website. An organization’s website is the first place people go to learn about the organization. If the website doesn’t...

Would You Give Money to a Nonprofit That Isn’t Transparent?

by David Patterson | Dec 6, 2017 | Blog, Community & Communications | 0 comments

I wouldn’t. At the very least, the basic elements that demand transparency from a nonprofit are: What are its mission, values, and vision. Who are the people who comprise its executive leadership. Who are its board members. What is in the most recent annual...

Developing a Communications Strategy
For the Development Operation

by Joyce Braun Poderis | Jan 12, 2004 | Community & Communications | 9 comments

If a nonprofit organization wants to maximize its contributed income it needs a coherent, executable development plan, and that plan must have a viable communications strategy. What we’ll be talking about here is not an organization’s overall...

Designing a Communications Plan to Enhance Your Fund-Raising Campaign

by Tony Poderis | Apr 1, 2001 | Community & Communications | 4 comments

Don’t Confuse a “Communications Plan” with a “Marketing Plan” A well-conceived communications plan will be essential to the success of your campaign, especially in the case of a broad-based effort that is directed to the general public....

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