Short Takes

African American and Hispanic adults are more likely to make charitable donations online than Caucasian adults, according to a study jointly conducted by Georgetown University Center for Social Impact Communications and Ogilvy Public Relations Worldwide and released in June, 2011. Hispanics 39% African Americans 30% Caucasians 24% The study delineates beliefs regarding the support of [...]

Why is it that the new and emerging non-profits all too often see foundations and other grant-making entities as their first and best source of funding? Why do they think that's where the easy money is to be found? Is it because foundations are required by law to contribute a specific percentage of their assets [...]

Ah yes, don’t discuss religion and politics it is often said. And why not? They’re a pretty big part of our total being. At stake, are our livelihood and spiritual lives. The “politics” thing, however, does have me walk with some care on a rocky and sometimes perilous path in these days of political topics [...]

April 2, 2011: The other day I came across yet another instance of a non-profit’s leadership huffing and puffing about a potential funder’s request for the names of their top ten individual donors to support the organization’s grant proposal. “Our policy,” the non-profit said, “is that we do not share such information.” It seems to [...]

March 31, 2011: Sometimes you just have to wonder about an organization. The other day I received a solicitation letter for the annual campaign of a major nonprofit of which I am a member. The letter began “Thank you for your generous support of the (name). As a member you play an integral part in [...]

March, 18 2011: In the past decade, Google has provided a number of tools and opportunities that have been attractive and useful to nonprofits—everything from site search engines to grants for their AdWords program. Now they have announced on the Google for Nonprofits Blog a plan and new site to better organize those products and [...]

March 8, 2011: Today’s New York Times has a story on the revival of CARE packages. Those old enough will remember them from the 1940s and ’50s when actual boxes of food and other necessities were sent to people in need. The new CARE packages are virtual and offer people a way to designate donations [...]

March 6. 2011: Blackbaud, the nonprofit-management software company, has released its 2010 Online Giving Report. A survey of 1,812 nonprofit organizations with at least 24 months of online giving data yielded a plethora of data. Here’s a look at a sampling of the numbers. 88% of the organizations had an least one gift of $1,000 [...]